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DECISION & PROBLEM SOLVING

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INNOVATION & DESIGN

Innovate and solve problems with the THINK framework

Innovate and solve problems with the THINK framework

FRAMEWORK

THINK

THINK Terminology · Higher-level concepts · Inspirations · New solutions · Kickstart
Step Action
1
T
Terminology
List and clarify the key terms involved in the problem. Align with stakeholders on definitions, even if they diverge from standard dictionaries.
2
H
Higher-level concepts
Elevate each term to its higher-level concept or category. Build ontologies, mind maps, or concept maps to extract the core abstractions. Keep it as simple as possible.
3
I
Inspirations
Identify and explore analogous problems and their solutions from diverse disciplines. Consider biomimicry, opposite concepts, and fundamental principles from unrelated fields.
4
N
New solutions
Tailor the inspirations to fit the specific problem or goal. Evaluate acceptability and feasibility of each candidate solution.
5
K
Kickstart
Plan and initiate implementation. Favour agile approaches and quick prototyping to test assumptions early.

EXAMPLE

WHY IT MATTERS

When describing a problem or goal, people often use vague terms without a precise understanding of their meanings and implications, which can hinder effective collaboration and conceptual thinking, ultimately limiting the ability to create innovative solutions.

The THINK framework relies on straightforward steps designed to enhance clarity and promote explicit conceptualization.

By fostering analogical thinking, it supports idea generation for the design of solutions specific to the problem under consideration.

WHAT TO DO

Start by aligning with stakeholders, if any, to establish a problem statement. Define each key term, even if the definitions diverge from standard dictionaries (T).

Create ontologies, mind maps, or concept maps to extract core concepts (H). Keep it as simple as possible.

Draw inspiration (I) from diverse disciplines. Consider biomimicry, opposite concepts, general and fundamental principles.

Tailor your inspirations to fit the specific problem or goal under consideration (N). Evaluate acceptability and feasibility.

Consider agile approaches and quick prototyping (K).

NOTES

Seesoc & Co’s THINK framework can be used in reverse by exploring use cases (I) of a solution generalized at step 2 (H).

GenAI tools and models like ChatGPT, Copilot, Gemini or Mistral can be used with adequate prompting techniques to leverage the THINK framework. These tools can help generating definitions, efficiently exploring analogies, proposing solutions and supporting the creation of actionable plans

BIBLIOGRAPHY

  • Newell, A., & Simon, H. A. (1972). Human Problem Solving. Prentice-Hall.

  • Altshuller, G. S. (1984). Creativity as an Exact Science: The Theory of the Solution of Inventive Problems. Gordon and Breach Science Publishers.

  • Gentner, D., Holyoak, K. J., & Kokinov, B. N. (2001). The Analogical Mind: Perspectives from Cognitive Science. MIT Press.

  • Dahl, D. W., & Moreau, P. (2002). The influence and value of analogical thinking during new product ideation. Journal of Marketing Research, 39(1), 47-60.

CITE

Sissoko, T. (2024). Innovate and solve problems with the THINK framework. Seesoc & Co.

© 2026 Seesoc & Co. – All rights reserved

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